Amazon data selectors (reviews / Q&A)

Last updated:July 7, 2026
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Want to extract Amazon ratings and reviews straight into your spreadsheet?

Below are the selectors to use within your =AMAPULSE( ) function;  just pick them up directly in our Amazon Reviews scraper template or use them by yourself in your own spreadsheet.

=AMAPULSE("Amazon review page url", "review_rating, review_title, review_body")
=AMAPULSE(A2,B1:C1)

Amapulse works with most of Amazon markets, including US (.com), Canada (.ca), Mexico (.com.mx), Brazil (.com.br), UK (.co.uk), France (.fr), Germany(.de), Netherlands (.nl), Spain (.es), Italy (.it), Belgium (.com.be), Poland (.pl), Sweden (.se), Turkey (.com.tr), India (.in), Saudi Arabia (.sa), UAE (.ae), Japan (.jp), Australia (com.au), Singapore (.sg)

You want to scrape in another language than English ? We made a special FAQ there.

Amazon has recently implemented new barriers to prevent bots from accessing product reviews. It is now required to be logged in to access reviews. Since Amapulse is fetching pages as an incognito user, it is not possible at the  moment to extract reviews.
Our team keeps exploring new methods and alternatives.

Reviews selectors

Data selectorDescription
review_ratingOutputs the rating
review_titleOutputs the review title
review_bodyOutputs the review itself as written by the customer
review_linkOutputs the customer’s review dedicated page
review_profile_nameOutputs the customer profile’s name
review_contextOutputs the review date

Q&A selectors

Data selectorDescription
questionsExtracts the questions
selected_answersExtracts the default answer to each question
profile_nameCollects the name of the profiles who asked the question
votes_countExtracts the number of votes
answers_countScrapes the number of answers
selected_answers_dateCollects the date of the default answer